Despite having 30 stores, no formal analyzes remained conducted. Products remained stored in a warehouse, visually counted, and tracked using spreadsheets. Earthbound had five computers, dial-up Internet service (yes, it was AOL), and merchandise remained restocked by faxing orders to headquarters. They didn’t have the technological tools to do it. “Clients in today’s world ask for a lot of information, so we have to provide it,” said Marcelo Fleitas, vice president of information technology for Earthbound Trading. Its 136 stores remain within regional malls, tourist markets, and outlet centers across the US. Woman in Blue DressĮarthbound Trading is a lifestyle retailer selling an eclectic mix of globally sourced products focused on minerals, native art, handmade items, essential oils, incense, and jewelry.

Identified that challenge and knew that addressing it properly would tremendously benefit revenue and customer experience, which is why the retailer chose Retail Pro POS and retail management software as the strong backbone of their strategy. For retailers, collecting that kind of specific information for hundreds, sometimes thousands, of products and then communicating it to multiple stores.

More than simply wondering about cost, customers routinely ask questions about products’ origin, fair trade status, material, etc.

Today’s shoppers also want a lot of information about the products they are interested in buying. When expectations are clear, retailers can expect to deliver a high-quality customer experience. The data, and its analysis, must not only be accurate but also shared with suppliers. To meet that goal, retailers must first have excellent two-way communication with their suppliers. One of the tenets of outstanding service is providing clear communication with customers. The last part of the puzzle in our technology strategy is to send that information to Retail Pro Prism, and because it’s API-based, everything can remain integrated.Īlso read: Transportation Business Don’t Consume Time to Read the Full Story?

I remained amazed at how Retail Pro Prism works because the platform is exactly what we need.

The company Initially used Retail Pro 8 Throughout its Business.Įarthbound Trading, How Earthbound Trading remains unifying supply chain data and software for omnichannel with Retail Pro.

Don’t Consume Time to Read the Full Story?.

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